About Us

Protecting Families Since 2010

We're on a mission to make life insurance simple, affordable, and accessible for every family in the UK.

Our Story

Nesru was founded in 2010 with a simple belief: every family deserves protection, regardless of their background or circumstances.

We saw that traditional insurance companies were making life cover unnecessarily complicated and expensive. So we decided to do things differently.

Today, we've helped over 500,000 families secure their future with the right life insurance policy. But we're not done yet - we're committed to making sure every UK family has access to affordable, straightforward protection.

500K+
Families Protected
50+
Insurers Compared
£5
From £5/month
98%
Customer Satisfaction

Our Values

The principles that guide everything we do.

Customer First

We always put our customers' needs above everything else. Your family's protection is our priority.

Honest Advice

We believe in transparent, unbiased advice. We'll never recommend cover you don't need.

Simplicity

Life insurance doesn't have to be complicated. We make it easy to understand and easy to get.

Ready to Get Protected?

Join over 500,000 families who trust Nesru. Get your free quote today.